University of Glasgow
Stephen Richard / 09.10.2022

SCOTLAND’S SUSTAINABLE MEDIA FUTURE

Is Scotland’s media ready for the next independence referendum?

Glasgow University has published an analysis of Scotland's media. "Scotland’s continued struggle with its “dual public sphere”, [is] an uncomfortable hybrid of UK-rooted media institutions and both established and emerging Scottish news titles with very different perspectives and priorities...  The BBC, is ideologically rooted to a form of unionism and day to day it orbits around business in Westminster. ... 

There is a feeling that "an insider class in Scotland’s media has emerged: a group of politicians, commentators, corporate actors and public bodies which is returned to again and again for comment, but which operates to limit dissent.

This reflects the broader problem of a lack of diversity of views which extends beyond political commentary to prioritising the agendas of Scotland’s two biggest cities and under-representing minority groups."

Full report here:

https://eprints.gla.ac.uk/276125/1/276125.pdf