A narrative on the things that matter to women entrepreneurs, and some reflections on how these things may relate to policy
Community connections give resilience to our enterprise ventures, just as our enterprise ventures give resilience to our communities. These inter-connections are complex, and they are place based. An enterprise ecosystem which seeks to support women in enterprise, especially rural and island women, must embrace place-based delivery and in itself, give resilience to communities. If PUPs, for example, ever becomes a reality the franchise element of the model may work where it is delivered in community venues, drawing on local assets, employing local staff and largely independent from a centralised structure of programme design. It can be pop-up but still rooted in local economies and culture.